If you want the Twin Cities to attract more tourists, you should listen to visitors.
A March 26 commentator bragged that his plan to provide free transportation in the Twin Cities area would entice more travelers ("My plan can make us the envy of the world").
But it's going to take a lot more than free bus or light-rail rides to convince crowds to come here. As a visitor staying in downtown Minneapolis, I believe a few things could be improved or made available to people like myself.
Free transportation is a nice start. But in this day and age, when almost all cities and towns struggle to fund their budgets, do not forgo fare revenue from residents. Offer free transportation to Twin Cities eventgoers and guests at participating hotels. It is easy to include with the already existing Visitor Pass, with tickets for the Science Museum, the Sea Life Aquarium or Auto Show. Sports fans might be a great target group, too. They will appreciate the perk. Most importantly, they are already paying for their visits while the cost of their bus ride is marginal.
Visitors to CeBIT, a digital technology trade show in Hanover, Germany, travel free in the city and the vicinity on buses and trains — and it is great.
Why don't local office building managers put up signboards informing people what is located at their facilities? In Minneapolis a significant number of service establishments and stores are located on the skyway level, accessible inside a building. A local resident probably knows what is there. For a visitor, it is a lot harder. As it is, I often have to go online to find a place where I can grab a sandwich for lunch.
To make it worse, when I do go search for my lunch, I will be likely looking for a national chain. It would be so much more interesting to try a local flavor instead of a homogenized offering from a big brand.
With today's technology, you can use large-format screens or projection foils for signboards, which make communications even more dynamic, colorful and attractive. Or you can use Bluetooth beacons to inform people about establishments at a given location.