Want to know where your ancestors hail from? Or which diseases run in your family? Dozens of genetic testing firms are happy to tell you.
But they're less eager to divulge a different secret — how they share or sell your DNA samples. Testing companies write dense, confusing privacy policies that make it easy for consumers to unwittingly sign away the rights to their own genetic data.
Genetic data sharing entails serious risks. Privacy policies ought to clearly spell them out so that consumers can make educated choices.
The language used by testing firms such as Invitae, 23andMe and AncestryDNA can mislead customers. For example, AncestryDNA's terms and conditions state that "You own your Personal Information, Additional User Information, and User Provided Content."
But it also states that by handing over your data, "you grant Ancestry a sublicensable, worldwide, royalty-free license to host, store, copy, publish, distribute, provide access to, create derivative works of, and otherwise use such User Provided Content."
In other words, you might "own" your data — but Ancestry reserves the right to share and sell the data as it sees fit.
23andMe's policies are similarly opaque. The firm pledges it won't share individuals' identifiable test results unless people sign a 2,629-word "research consent document."
About 80 percent of 23andMe's 2 million customers sign the document. Many people may miss the important details.