At his shiny new bar across the street from U.S. Bank Stadium, Erik Forsberg has been hoping for a windfall from Super Bowl LII.
He invested heavily to convert the aged former Hubert's bar into Erik the Red, which opened soon after the new $1.1 billion stadium last year. For the Vikings' season, Forsberg puts up a tent on the parking lot to accommodate gameday crowds. He's busy then, but events leading up to Feb. 4, 2018, were to be the big payoff.
The Super Bowl "is supposed to give me the kind of traction I need to have a long-term business on track and pay down the debt," Forsberg said.
Instead, he's an example of how difficult security logistics are for the festivities before and during the game. Until recently, he wasn't even sure he was going to be able to sell alcohol on gameday.
He's one of many businesses throughout the Twin Cities that have been working with the Super Bowl Host Committee and the Minneapolis Police Department on the massive security logistics behind the event. Working with business owners like Forsberg, planners have tried to get the right balance of safety with hospitality and commerce.
U.S. Bank Stadium is wedged amid condos, apartments, restaurants and a homeless shelter for families, places people need to get in and out of every day. Super Bowl planners have spent the past two years going block by block, building by building talking to residents and business owners to figure out traffic and security plans to protect the public without disrupting lives.
The final plans, including which streets are closed and when, are expected to be announced in the next couple of days.
If the most recent Super Bowls in San Francisco and Houston are an indication, the security operation is like none other the Twin Cities has ever seen. Snipers will be on rooftops and in buildings in strategic places. Officers in head-to-toe commando gear will be on the streets gripping assault rifles against their chests.