Moms and dads, including partners and adoptive parents, who work at General Mills will soon get more time to bond with their babies while those with an aging parent or seriously ill family members will receive paid time off to care for them.
The Golden Valley-based foodmaker on Wednesday unveiled an expanded paid time-off policy for new parents and family caregivers, designed to keep the company competitive among peers at a time when workers increasingly value policies that help them better manage demands at work and in their personal life.
"To be honest, we were starting to fall behind," said Jacqueline Williams-Roll, chief human resource officer at General Mills. "Our goal is to attract and retain superior talent."
Beginning Jan. 1, all new parents will get 12 weeks paid time off, with new birth moms getting an additional six to eight weeks for their physical recovery for a total of 18 to 20 weeks. Additionally, caregivers will now receive two weeks paid time off every year to deal with immediate family members struggling with serious health conditions. All of the new time off is at full pay.
This is a significant bump for the company's maternity leave, which now gives new birth moms six weeks paid time off. Dads, adoptive parents and partners currently get two weeks paid time off after bringing home a new baby.
General Mills knew it needed to improve its paid-leave policies, Williams-Roll said. Five generations of employees work at the company, with different life-stage challenges putting strains on their time.
Williams-Roll said her team surveyed employees on the barriers to "work-life integration" and compared their benefits to companies in consumer packaged goods and other industries.
The millennial generation, with the oldest members now in their late 30s, generally places a higher value on paid parental leave than previous generations, a recent Ernst & Young survey found. Contributing to this is that they are more likely to have a dual-income household. About 78 percent of full-time workers in this age group have a spouse or partner who works full-time, the survey found. That's nearly twice the rate of boomer couples, with 47 percent who both work full time.