Vacation planners, beware: The busiest day in the history of Minneapolis-St. Paul International Airport is coming, a day after the Super Bowl at U.S. Bank Stadium.
"It's not even going to be close. It's going to blow everything out of the water," said Phil Burke, director of MSP operations at the Metropolitan Airports Commission (MAC).
The day is Monday, Feb. 5, the airport's own version of the Super Bowl. On that day, an estimated 70,000 commercial air travelers will arrive at MSP for flights out. In industry parlance, the passengers are originators, starting their travel at MSP.
"There's no bigger event draw in the world," Burke said of the Super Bowl.
In most years, the busiest day for air travel is the Wednesday before the two-day October school break known as MEA, when 47,000 travelers originate their flights out of MSP, Burke said. The Minnesota Super Bowl Host Committee, the corporation planning and running the event, expects 125,000 visitors for the 10-day event that starts in late January, including an estimated 100,000 from out of town. Burke said MSP is expecting 50,000 more passengers than usual to arrive in the days leading up to the game.
For the airport and the Minnesota Super Bowl Host Committee, providing a strong, enthusiastic welcome at MSP is critical on arrival and similarly important on departure. Burke eagerly and repeatedly raises expectations, saying he wants to blow away visitors and provide a "VIP experience" for everyone.
His moonshot: teams of volunteers greeting Super Bowl visitors individually with "Welcome to Minnesota" as soon as they emerge from the jetway. He wants visitors walking in thinking that "people are crazy excited to see me," Burke said.
In addition to the 10,000 volunteers trained and deployed through the host committee for Super Bowl events all over town, the airport will have its own cadre of 450 volunteers in secure areas of the terminals. Host committee volunteers at the airport will be in nonsecure areas such as baggage claims.