Joe Haj is getting familiar with Minnesota's winding roads.
In an endeavor that is rare for a new arts leader, Haj is exercising his knack for using theater to bring communities together and to reinscribe the Guthrie Theater's importance as Minnesota's flagship playhouse.
Since he became the Guthrie's artistic director in July, Haj has logged hundreds of miles crisscrossing the state — from Duluth to Rochester, Mankato to Winona.
"I have this tremendous responsibility to take good care of the Guthrie," he said at a recent event in Northfield. "My task is not to [mess] it up."
These events, attended by patrons and would-be supporters in business attire as well as sports team paraphernalia, are as much about introducing Minnesotans to the new face of the Guthrie as they are about educating Haj about the state's people, stories and 10,000 lakes.
Beneath all of the questions that he has fielded, Haj recognizes a deep care for the theater that Minnesotans sacrificed to build. After talking to about 100 people at Carleton College, Haj recalled how the theater's founders similarly traveled the state in 1963 in hopes of raising $900,000 — and ended up with $2.2 million, including $6.37 from a Sunday school in Mankato.
"The people of this state own this theater," Haj said. "The big question for us is how to serve the state in a way that someone from Duluth can find the same value in our work as someone who lives in one of those condos right next to us."
Discovering Minnesota
For Haj, the takeaway from these sessions is the depth of the passion in a state with a laid-back reputation. The people, he said, value the arts because they know, deep down, that such shared experiences strengthen our community bonds and ennoble us.