Matt Hunt, a one-time IT manager on Wall Street who also worked a decade in strategy positions at Best Buy, has targeted an unpopular business concept as a consultant.
"The failure thing is kind of my niche," Hunt, 44, quipped the other day. "I also do innovation consulting to help pay the bills."
As every entrepreneur or corporate "intrapreneur" knows, any new idea, tactic or strategy can fail. And the knowledge gained from failure can prove beneficial in the long run, or aid the next venture. The failure architect also may be shunned.
Hunt, 44, has lectured at FailCon, the San Francisco-based conference for technology entrepreneurs, investors and developers.
Hunt and veteran technologist Rajiv Tandon decided to put together a Twin Cities version. There's still space on May 20, for www.phoenixrisingevent.com at the Carlson School of Management at the University of Minnesota. Cost is $199 for the daylong event that focuses on "learning from failure for creating success."
Hunt, who has business, nonprofit and government clients, knows a bit about stumbling and recovery. He flunked out of the university's computer science program. That didn't stop him from earning undergraduate and graduate business degrees from the Carlson School and launching the school's web servers as it embraced the Internet 20-plus years ago.
At Best Buy, he was part of "innovation teams" that incubated some winners (Best Buy Mobile shops) and losers. He started company-wise "failure forums" to analyze and learn from mistakes. But the corporate appetite went away as Best Buy struggled to survive during the 2009-12 period amid board-management turmoil and sticking too long to the old formula. Hunt left in 2012.
Hunt concluded that — bottom line at many outfits — even limited failure is a stigma and "the unwritten rule is you've got 60 days to find another job" or you're out, rather than fully vetting things, learning from them and applying the lessons.