Amanda LaGrange dumped the title "Tech Dump."
When the CEO of the nonprofit Tech Dump, a St. Paul-based collector and recycler of used, obsolete and damaged electronics, decided to open a new retail store to sell them, she figured "Tech Discounts" would be more enticing.
"We'd been selling refurbs for years in a corner of our Golden Valley warehouse, but when we decided to get serious about it, we rebranded," she said.
Getting serious means that the new Tech Discounts store in Bloomington operates strictly as a store. The two locations in Golden Valley and St. Paul will continue to use the Tech Dump name for collection, recycling, repairing and refurbishing. The Bloomington location and the store within the Golden Valley facility are called Tech Discounts.
By recycling and reselling used electronics for 50 to 75 percent less than new, the company has kept more than 75 million pounds of electronics out of the waste stream. Fifteen percent of that amount is refurbished.
Tech Dump is one of more than 270 electronics recyclers in Minnesota, but it is in rare company selling used electronics.
Device Pitstop, a for-profit franchised business owned by the same company that franchises Clothes Mentor, debuted last year in the Twin Cities. It now has locations in Burnsville, Eden Prairie, Maple Grove, Maplewood and Minnetonka with plans to expand in Woodbury and Edina next year.
"Our store revenue is up 20 percent over 2015," said Michael D. Smith, vice president of operations. "There's always been resistance buying used electronics so people need assurance the product will work."