The phrase became a meme before the word "meme" went mainstream. Following a loss, a player for the new expansion team in town, one that wouldn't finish higher than third in its first 12 seasons, blamed the result on a failure to play "Lynx basketball."
The early adoption of a popular sporting cliche by a team with no pedigree became a talk-show one-liner. The first six coaches in Minnesota Lynx history would compile losing records and "Lynx basketball" became a reliable punch line.
Playing "Lynx basketball" means something different these days.
Want proof? Lynx basketball is sending four current players — Maya Moore, Lindsay Whalen, Seimone Augustus and Sylvia Fowles — and coach Cheryl Reeve, plus a player under team control who will compete for Australia, to Rio for the 2016 Olympics to support another dynastic team: U.S. women's basketball.
Lynx basketball has won three of the last five WNBA championships, and the four Olympians already have a combined six gold medals.
Lynx basketball might have built its most talented roster ever this season.
Lynx basketball provides one of the more engaging gameday experiences of any sport in town, as a handful of the world's best players sign autographs and hold on-court dance parties for one of Minnesota's happiest fan bases.
"Lynx basketball" is not only no longer a joke, but it is a phrase that commands admiration from First Avenue to Europe and Asia, where Lynx stars play during the winter.