Aaron Rodgers was barely into his first official news conference as a member of the New York Jets on Wednesday when he referenced the reason this was all happening.
The Jets' lone Super Bowl came more than 50 years ago, and Rodgers noted that the lone Lombardi Trophy in the lobby of the team's facility is "looking a little lonely."
And almost immediately, I had this thought: Is he going to regret saying that?
In a sports landscape where "championship or bust" is both something Karl-Anthony Towns said after the Rudy Gobert trade and the prevailing sentiment of a lot of fans, even Rodgers slyly addressing a common goal of winning a Super Bowl can create the burden of expectations.
We saw it this season, certainly, with the Timberwolves. From the moment the Wolves made the Gobert trade, every decision and every game was magnified.
And a year that came up far short of even medium-sized expectations — even though it did involve just the third trip to the playoffs for the franchise since 2004 — became a source of tension that had the Wolves' best players throwing punches and picking up chairs.
That angst makes it easier to suggest things like a Towns trade, the reasons for which I laid out on Thursday's Daily Delivery podcast.
We see it with the Wild and how the narrative can change quickly. In 2021, losing a competitive first-round playoff series with Vegas was lauded. Last season, playing a similar series with the Blues was labeled a disappointment.