College student Emma Strub has been known to take pictures of herself 15 to 20 times a day.
She, like so many of her peers, is a master of the smartphone self-portrait — the selfie.
While the selfie is as ancient as MySpace, the snapshots are surging across social media platforms. On Instagram, there are more than 36 million photos tagged #selfie, 98 million tagged #me and countless others without the identifying hashtags. On Snapchat, users exchange more than 200 million photos and videos a day. They're particularly popular among teens and tweens, and a staple for image-obsessed celebrities like Justin Bieber and Rihanna.
Depending on whom you ask, selfies are either the latest form of self-expression or portraits of narcissism on the rise, society in decline.
Even Strub, 20, acknowledges the absurdity: "Selfies are so stupid, but then I'm sitting here taking 25 at a time."
Yet the selfie's popularity suggests something beyond frivolous self-aggrandizing. It hints at a rapidly growing preference for online conversations that prioritize images over words. Clearly, there is a symbiosis between smartphones, social media and selfies.
"Our phones have front-facing cameras for a reason. It's to take pictures of ourselves," said Greg Swan, an avid selfie snapper and vice president at public relations firm Weber Shandwick. "People want to share pictures of themselves and what they're doing."