Thirty years after leaving KSTP-AM, talk show host Turi Ryder's words still might be too spicy for Twin Cities ears.
She has not mellowed, I was delighted to discover when we caught up over a two-hour-plus phone chat that eventually got around to her book, "She Said What? (A Life on the Air)," which is being released in June.
"This book is not a memoir," she insisted. "My memory would have to be a whole lot better. Nor is it entirely a work of fiction, since it's based on my all-too-real-life. However, if you think you have identified a real person, it's a coincidence. [Everything has been] significantly altered or entirely fabricated in order for me to tell either more of the truth or bigger, better lies."
Ryder has nothing but good memories about the Twin Cities, in which she found a husband.
After three years at KSTP, she left for Chicago in what "I describe as my long history of short stints at failing formats. Went to another talk format for women that didn't do so well, programmed entirely by white guys. That usually has something to do with it. I was stupid enough to do it again in L.A., after the Chicago station lasted like maybe six months. O.J. Simpson paid for my wedding; I got stuck doing O.J. coverage. I did it because I was getting married."
She and her husband settled in Chicago, which has been a great place to raise their sons, keep an eye on aging parents and be home base for other career opportunities, including creative productions for Bloomberg Radio. But Chicago doesn't have a Grand Ole Creamery or a Ginny Hubbard Morris, CEO of Hubbard Radio.
"One of the first copies of the book went to Ginny, of course. I had to make sure she had it," said Ryder, who is eternally grateful for the support of Morris, the executive who brought Ryder here, perhaps ahead of her polarizing time.
"She really stuck to her guns and really, really, really had a spine. Can you imagine what it was like, everywhere she went people hated my guts and wanted to tell her about it, and she liked me," said Ryder. "It was explained to her that if they hate your guts every day and fill out a ratings diary, that's fine. That's just as good as if they love you every day. It may even be better."