A Facebook photo of native Minnesotan and new WCCO-TV Saturday morning anchor Kim Johnson gave her Channel 4 colleagues an eyebrow-raising eyeful.
The photo shows Johnson wearing attire that is dwarfed by what I'd describe as a gigantic pink chrysanthemum bra. But it's not quite the case of prima facie poor judgment it appears to be for the Salt Lake City KTVX weekend anchor from Maple Grove who is headed home.
"It's for this deal, 'Bras For A Cause,' " WCCO-TV news director Mike Caputa told me Wednesday. "She was assigned the costume. The station [KTVX] asked her to participate. It was one of the things where everybody was dressed like that. I think when someone saw that photo they were a little shocked. It sort of surprised me when I saw it until I found out the context; [then] it makes perfect sense. I didn't think it was inappropriate. I think she could have added context [on social media]. I think the Twitter picture was more of a tease. She put it on there saying I'll explain what this is about at 11."
I didn't see the Twitter picture, but I saw the Facebook photos, and in one shot the bras everybody else was wearing, including some guys, did not catch the eye the way Johnson's did.
"It's no different from what we wear at those 'Dancing with the [Twin Cities Celebrities]' events," said Caputa. He's right.
However, anticipating the e-mails to come my way, I decided to move on to the new flaxen elephant in the room: another blond WCCO hire.
"We don't hire people based upon their hair color," said Caputa. "I think that 'CCO, if you look at all our on-air personalities versus any other station in town in overall diversity, we stack up quite well."
Guess I should start counting.