The Hilton Home2 Suites hotel in Eagan hasn't opened yet, but William Morrissey can picture how his staff will introduce guests to the nearby Red Line bus rapid transit route: Are they here for leisure? Are they planning to stop by the Mall of America? Do they want to avoid traffic? Take the Red Line.
Morrissey is one of several business owners who considered proximity to the Red Line when deciding where to build. Hotels, restaurants, a yoga studio, and dozens of other new business and redevelopment projects have sprung up along the Red Line, which runs along Cedar Avenue from the Mall of America to Apple Valley.
The line debuted in 2013 and is the first of several rapid bus lines planned across the metro. Other communities are monitoring its progress and impact on the local economy.
Since 2010, companies have invested about $273 million in redevelopment and new development projects within a half-mile of the Red Line, according to a Dakota County study presented this week. County officials found that 38 projects have cropped up around bus rapid transit stations since planning for the route began, most of them clustered near County Road 42 in Apple Valley and Hwy. 13 in Eagan. Two expensive projects — a large housing development and an outlet mall — account for more than two-thirds of that investment total.
There's no proof the bus line helped spur the growth, much of which occurred as the economy was bouncing back from the recession. And ridership on the line has been lower than projected.
But city officials said the transitway did factor into some developers' decisions, including the owners of Twin Cities Premium Outlets. That mall opened last year next to the Red Line's Cedar Grove station in Eagan.
"It is not a magic bullet," Eagan Community Development Director Jon Hohenstein said of the rapid busway. "But certainly some of the things that are happening in Cedar Grove were attracted there, at least in part, by that."
Buses vs. light rail
The Metropolitan Council did a similar review last year for the Green Line light-rail route, which goes from Minneapolis to St. Paul. It found 121 projects totaling $2.5 billion in investment occurred along the line over the past five years.