Fashion and food share the aisle at Hy-Vee

The grocery store giant opened its second store with a clothing boutique just last week.

August 17, 2016 at 9:22PM
The F & F clothing franchise is a new addition to the Hy-Vee supermarkets. Most pieces are priced between $8 and $45.
The F & F clothing franchise is a new addition to the Hy-Vee supermarkets. Most pieces are priced between $8 and $45. (Star Tribune/The Minnesota Star Tribune)

Would you pick up a new outfit along with some milk and eggs?

Hy-Vee is betting on it.

The grocery store giant opened its second store with a clothing boutique just last week. Its Lakeville and now Brooklyn Park locations have a clothing department from F & F, a top fashion brand out of central Europe that's similar in style and price to fast-fashion brands Forever 21 and H & M.

While it feels a little odd to add denim to your grocery list, you can't beat the convenience factor of being able to refresh your closet and restock your pantry at the same time.

At 3,300 square feet, the boutiques offer something for everyone, including men's, women's and children's departments with shoes, swimwear and accessories. The line is refreshed every eight weeks.

A recent visit to the Lakville F & F boutique revealed a collection that wasn't as well-curated as the new, chic Board and Batten boutique nearby. Still, F & F had many of this season's trends in stock, including 1960s-style dresses, peek-a-boo lace and off-the-shoulder tops. There are even a few special occasion dresses to choose from.

Most items are priced between $8 and $45, however the boutique also has a cool mustard (the color, not the food) suede moto vest for $110.

Here are some other must-have picks from F & F at Hy-Vee.

Women's floral pink lace dress, $44.99

Men's short sleeve graphic tee, $10.99

Men's denim short, $24.99

Women's floral garden top, $29.99

Women's floral stripe cami dress, $34.99

Young girls' dress, $7.99

Baby boys' tee, $4.99

Aimee Blanchette • 612-673-1715 • @aimeeblanchette

Provided Review of the F&F clothing boutique at Hyvee. Baby boy tee, $4.99
Provided Review of the F&F clothing boutique at Hyvee. Baby boy tee, $4.99 (The Minnesota Star Tribune)
Provided Review of the F&F clothing boutique at Hyvee. Men's denim short, $24.99
Provided Review of the F&F clothing boutique at Hyvee. Men's denim short, $24.99 (The Minnesota Star Tribune)
Provided Review of the F&F clothing boutique at Hyvee. Women's floral pink lace dress, $44.99
Provided Review of the F&F clothing boutique at Hyvee. Women's floral pink lace dress, $44.99 (The Minnesota Star Tribune)
Provided Review of the F&F clothing boutique at Hyvee. MEn's short sleeve graphic tee, $10.99
Provided Review of the F&F clothing boutique at Hyvee. MEn's short sleeve graphic tee, $10.99 (The Minnesota Star Tribune)
Provided Review of the F&F clothing boutique at Hyvee. Young girl dress, $7.99
Provided Review of the F&F clothing boutique at Hyvee. Young girl dress, $7.99 (The Minnesota Star Tribune)
Provided Review of the F&F clothing boutique at Hyvee. Women's floral stripe cami dress, $34.99
Provided Review of the F&F clothing boutique at Hyvee. Women's floral stripe cami dress, $34.99 (The Minnesota Star Tribune)
Provided Review of the F&F clothing boutique at Hyvee. Women's floral garden top, $29.99
Provided Review of the F&F clothing boutique at Hyvee. Women's floral garden top, $29.99 (The Minnesota Star Tribune)
about the writer

about the writer

Aimee Jordan

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