A wave of political ads is adding heat to Minnesota's sultry summer television viewing.
The candidates and their friends have spent at least $3 million to air their messages across the state, and groups are reserving even more time for later in the year.
On Monday, Republican U.S. Senate candidate Mike McFadden said he would broadcast an ad called "Stitches," in which he and his son brag that McFadden took his son's sutures out himself rather than paying medical professions to do it. The ad, which had a limited cable run earlier this year, comes on the heels of a spot in which McFadden was hit below the belt by a kid he was coaching in football.
Meanwhile, Democratic U.S. Sen. Al Franken has ponied up more than $1.5 million to spread a message that he cares more about regular Minnesotans than partisan Washington fights.
While that premier race has yet to attract much outside cash, races lower on the ballot are attracting notice.
Supporters of Republican gubernatorial candidate Jeff Johnson have banded together to produce an ad on behalf of the endorsee. Group volunteer Chris Tiedeman, a Republican National Committee member, told politics.mn the ad would air on television in the coming weeks.
Johnson's campaign said Monday it will start airing ads on cable before the Aug. 12 primary. Like McFadden's "Stitches" ad, the Johnson ad has been online for months, and, like the McFadden ad, it takes a lighthearted approach to a serious issue.
Republican Rep. Kurt Zellers, who will vie against Johnson, former Rep. Marty Seifert and businessman Scott Honour, launched his ads last week. Honour consultant Pat Shortridge said Honour has spent almost $100,000 on cable ad time and another $42,000 on radio ads. A group largely funded by Honour's former employer, the Gores Group, has also spent more than $200,000 to support Honour.Meanwhile, the man the Republicans hope to unseat, DFL Gov. Mark Dayton, has yet to storm the airwaves — but his friends have started the assault.