Before the Vikings' trip to Detroit for last year's regular-season finale, receiver K.J. Osborn stood in his travel suit and looked in the mirror. He felt the weight of a trying rookie season that he wished to never revisit.
But he commemorated the moment with a Snapchat selfie, saved for his eyes only. It's an annual tradition for Osborn, who likes to look back every January and see how far he's come in the past year before starting a new one.
"When that picture pops up this year," Osborn said this week, "it'll be interesting to see how far I've progressed, where the team is, and things like that. I can look back on it and say last year, I made a commitment. I'm not going to feel like this. Hopefully, I'll be feeling great."
He's well on his way. The sure-handed Osborn has emerged as the No. 3 receiver, producing in critical moments in his second season after not playing a single offensive snap as a rookie fifth-round pick. He's leading the offense with 167 receiving yards, including his first NFL catch just two weeks ago in Cincinnati.
Osborn's ascension hasn't surprised coaches or teammates who saw growth in summer practices, but it seemingly came from nowhere for those who last saw him as a struggling punt returner on a 7-9 team.
"There was just a lot going on and it wasn't to my standard," Osborn said of 2020. "I wasn't even able to play offense, but even on special teams I was a lot better player than how I was performing."
Sitting with failure didn't work. By February, Osborn filled the schedule of his first NFL offseason with three different training companies and varied focuses from strength and conditioning to receiver-specific drills. Teammate Justin Jefferson was a regular training partner in Florida, where Osborn also formed a bond with Browns receiver Jarvis Landry during workout sessions involving many NFL players.
The 24-year-old Osborn was all ears around veterans who talked shop, but also life in the league and how to budget your time and money. Landry's approach to spring training sessions ahead of his eighth NFL season affirmed to Osborn how hard he needed to work.