In 2014, Danielle Rasmussen — long a cat lover and cat owner — attended the Twin Cities' annual Cat Video Festival.
So did 10,000 other people.
When Rasmussen heard the numbers, it was the convincing she needed.
"I thought: 'The Twin Cities need a cat cafe,' " she said. "The interest was obviously there. That pushed us into serious mode."
Now, that early vision — one she and partner Jessica Burge had already been mulling for months — has come to fruition. The Cafe Meow, the Twin Cities' first cat cafe, debuted in Uptown with a grand opening Friday.
"Cats are wonderful, but people don't really have a public place to explore that interest or enjoyment," Rasmussen said. "There are dog parks, and people can bring their dogs onto patios and now there are even breweries where people can bring them."
But the concept of animals and food/drink as a business plan — a trend that exploded in Japan and has in recent years spread throughout the United States — seems complicated.
So how does a cat cafe even happen?