This is brilliant:
Lots-o'-Huggin' Bear: The True Story
Viral marketing at its best.
By jameslileks
April 26, 2010 at 8:56PM
No, it's not real, despite the tape-jitter at the bottom. Lots-o'-Huggin' Bear is a character in this summer's "Toy Story 3." They slipped this one out on the web and let everyone find it, just for fun. I suspect the YouTube channel from which it comes - "MrCrazycommercials" - was set up by Pixar, too. That's why I love these guys - they don't have to do this, but they can, and so they do it.
Now where's the Stinky Pete diaper-hamper air freshener ad? "From High Heavens t' Thank Heavens! Yee haw!"
about the writer
jameslileks
Star Tribune writers showcase Minnesota architecture.