Minneapolis is on track to have the highest government-mandated minimum price for cigarettes in the nation after the City Council on Thursday unanimously approved a $15-per-pack floor, before taxes.
In addition, the changes approved Thursday, which also set minimum prices for cigars, pipe tobacco and chewing tobacco, ban all discounts or coupons on tobacco products.
That’s no small thing; the highest retail prices in the city are already reaching $13.50, but coupons frequently allow smokers to pay far less — a targeted marketing maneuver that anti-smoking advocates say keeps adult smokers hooked and lowers the barrier for younger people to start.
Vaping, lozenges, gum and other ways to take nicotine without tobacco are unaffected — although a number of council members said they want to take on e-cigarettes in the future.
The changes were hailed by anti-smoking advocates and public health officials as a way to reduce smoking, which is addictive and leads to a host of health problems, from impotence to deadly ailments such as lung cancer and heart disease.
But some smokers and community leaders have criticized the minimum price as so stiff as to effectively punish poor smokers — which they said will disproportionately affect people of color.
Several City Council members are ex-smokers, or still struggling with nicotine addiction or have seen the ravages of smoking on loved ones, and emphasized that, while they sympathized the hardship of the higher cost, a painful transition away from the era of smoking was unavoidable.
Council Member LaTrisha Vetaw, who has been spearheading the new regulations for more than a year, said her sister suffered an aneurysm as result of smoking, but the rising price was a major motivator for her to quit.