Minneapolis-based Insignia Systems fires CEO Kristine Glancy

Company in process of switching focus from in-store advertising to non-bank lending.

July 21, 2023 at 8:05PM
Insignia Systems CEO Kristine Glancy will be terminated effective Aug. 31. (Insignia/The Minnesota Star Tribune)

Minneapolis-based Insignia Systems has fired Kristine Glancy, the company's president and chief executive since 2016.

Insignia Systems, a provider of in-store advertising solutions, has been exploring strategic alternatives for more than a year.

Glancy's termination is effective Aug. 31, according to a filing with the Securities and Exchange Commission. The company is moving in a new direction — from in-store marketing to non-bank lending.

Glancy is one of the few female CEOs of Minnesota-based public companies. She moved to Insignia after a 17-year career at Kraft-Heinz Co. in various sales and marketing positions.

On May 25, Insignia Systems agreed to sell its in-store marketing business to Minneapolis-based Park Printing Inc. for $3.5 million.

Despite Insignia's legal victory and the $12 million in net proceeds from the settlement, the business was struggling, necessitating the deal with printing partner Park Printing. The company earned a profit last year thanks to the settlement, but annual revenue was $18.8 million, down 3.6% from the previous year.

Annual revenue peaked at $33.2 million in 2018.

The company shifted its attention to a new business that was started earlier this year revolving around non-bank lending. The focus on the non-bank lending will be on agricultural real estate loans, according to recent company filings.

about the writer

about the writer

Patrick Kennedy

Reporter

Business reporter Patrick Kennedy covers executive compensation and public companies. He has reported on the Minnesota business community for more than 25 years.

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