A strike by as many as 15,000 Twin Cities and Duluth hospital nurses might be days or weeks away, but the battle for public opinion is already underway.
Pickets and votes of no confidence in hospital leadership this summer have been part of the nurses' efforts to build support before they leave the bedside — a move that could leave hospitals understaffed and delay or jeopardize patient care.
"The public perception is just about everything," said Alan Benson, an assistant professor at the University of Minnesota's Carlson School of Management. "This union is asking its members to plant a sign on their doorstep and tell the world — tell their neighbors, tell anyone who will listen — that 'we are in the right here.' They're not going to do that if the public's not on their side."
The Minnesota Nurses Association (MNA) has yet to announce the start and duration of a strike against the Allina, Children's and Fairview hospital systems along with Methodist Hospital in St. Louis Park and North Memorial in Robbinsdale. Strikes also are looming against Essentia Health and St. Luke's in Duluth, with required 10-day notices being the next step.
The public's role will be indirect compared to strikes targeting restaurants such as Starbucks or retailers such as Amazon — when people can lend support to one side or another by what they buy. Patients can exert some influence by choosing whether to use hospitals under strike for elective surgeries, but mostly they go where ambulances take them, their doctors have operating privileges or insurers have in-network coverage.
Currying public support is even more important, because people won't tolerate prolonged disruptions to hospitals, said Kate Bronfenbrenner, director of labor education research at Cornell University's School of Industrial and Labor Relations in New York. Nurses and hospital leaders can expect strong opinions from neighbors and even friends and relatives.
"You're more likely to apply pressure," she said, if hospitals and nurses can't come to terms.
The hospitals and nurses remain far apart on terms of a new three-year contract — with the old one expiring May 31 for Twin Cities nurses and June 30 for Duluth nurses. The nurses have asked for more than 30% increases in compensation over three years to keep pace with inflation and incentivize burned-out colleagues to stay in the profession after an exhausting pandemic. Hospitals are offering to increase pay by more than 10%.