For more than a year, the Twin Cities nonprofit community, elected leaders and bankers have been working on a development initiative that may ultimately be valued around $5 billion, the largest in absolute dollars that the region has ever seen.
Called the GroundBreak Coalition and coordinated by the Minneapolis-based McKnight Foundation, approximately 40 banks, nonprofits and economic development agencies are tackling wealth and opportunity differences by race, something they’ve all tried before with varied success.
The group last fall celebrated its first funding milestone. And 2024 is the “stand up year” when the hard process work is being done ahead of rolling out specific programs in 2025.
The first programs will be aimed at the region’s Black residents, the group farthest behind in owning homes and businesses.
“Next year it’s really going out and getting potential homeowners, business owners, wealth-builders, developers into the systems we set up this current year,” Tonya Allen, McKnight’s president, told me earlier this month.
It’s an amazing effort for many reasons, including the number of people and amount of money involved. Another is that the initiative is grounded in a concept called “targeted universalism,” which Allen mentioned briefly at the coalition’s public event in October.
The concept, she told me, is to set a goal that is good for everyone in a community, not just those who will be helped the most by reaching it. Doing that shifts the focus from ending a negative, such as income disparities, to creating a positive, such as everyone doing well.
“You have a universal goal, and you want to get everybody to that goal,” Allen said. “And we know with specific populations, you have to have targeted strategies to be able to get them to the goal. A one-size solution is not going to fit everyone.”