Website: www.shoptoken.com
Key brands: Geren Ford, Graham & Spencer and Rebecca Taylor Look for: A special of the week for surprise discounts, designers you can't find locally and a look book with models wearing key pieces for the season. HOT MAMA
Website: www.shopmama.com
Key brands: Michael Stars, Susana Monaco and Joe's Jeans Look for: Owner Megan Tamte's blog, a feature called "The Buyer's Notebook" that dissects an outfit and a section dedicated to "Hot Moms Who Do Cool Things." COVERED
Website: www.shopcovered.com
Key brands: William Rast, Serfontaine and True Religion denim Look for: A "what's new" section so you don' t miss out on recent arrivals and a link to the owner's My Style Diary, a website that lets users post photos of their daily outfits. DESIGN COLLECTIVE
Website: www.designcollectivempls.com
Key brands: Anouk Clothing, Katherine Gerdes and George Moskal Look for: Profiles of local designers sold in the store. Even though you can't buy the clothes online, you get a good feel for the specialty pieces owner Christina Nguyen selects.
