If someone had proposed a big water park at a shopping mall 40 years ago, the response would have been enthusiastic. Brilliant! Build it.
But now there are environmental concerns. The proposed park at the Mall of America has raised concerns from Bloomington’s Sustainability Commission, noting that it would be “a major water user” and a “major energy user.”
How this plays out remains to be seen, but it’s indicative of an attitude toward malls these days. They’re an old idea, some say, harmful at worst, outmoded at best. The mall killed downtown retail. The mall encouraged car travel and contributed to sprawl. The mall is a sanitized, synthetic version of the true urban experience.
Malls, we’re told, are dying.

But it’s more complicated than that. The future of the mall is a combination of cold economics and an emotional attachment to a retail innovation that remade the way we shopped. But the question isn’t whether they have a future. It’s what that future will look like.
It’s clear that malls are not exactly having a heyday. The New York Times recently noted that 1,000 of the large malls have 750 empty “anchor boxes,” which were once filled by a department store. Sears, Penneys — gone. CNBC reported that 25% of the malls that were open in 2021 could close by 2026. A pre-pandemic poll said that four out of 10 people no longer visit malls.
At the same time that people are drifting away from the malls, there’s a surge of nostalgia for what malls used to be. If you want a grim lesson in the rise and fall of retail trends, go to YouTube and search for Dead Mall videos.
The videos show suburban spelunkers exploring the empty halls of abandoned shopping centers, or zombie malls with a handful of shops. It’s ruin-porn, a sad testament to decline.