Todd Nelson

Latest from Todd Nelson

What it’s like to be a St. Paul snowplow driver

‘You know, I cleared it. It’s clean now. It’s drivable.' Hop into the truck with Jeremy Bates.
March 17, 2025

A Twin Cities ad exec believes 2025 is ‘the year of the independents’

Jennifer Spire, CEO and partner at Minneapolis-based creative agency Preston Spire, said her marketing operation isn’t for sale despite frequent interest.
March 7, 2025

How to get FIRE’d: Financially independent, retired early

There’s a whole movement behind FIRE, where followers live frugally and save dutifully in an effort to retire before age 65 and live comfortably then.
February 17, 2025
Fuel price spotter Mike Wolf filled his tank at a Freedom Valu Center (cq) in Plymouth and used an online coupon worth 5 cents off per gallon. He checks posted prices along his commute from Maple Grove to Eden Prairie.

A gap year inspired a Twin Cities marketing exec to start her own agency

After a 25-year career, Margaret Murphy started Bold Orange in 2017. It now has more than 150 employees and topped $30 million in revenue last year.
February 4, 2025

Minneapolis-based agency donates 50% of profits to use ‘business as a force of good’

After the pandemic forced creative firm Latitude to refocus, CEO Krista Carroll said it has donated $8.5 million to international and domestic causes.
December 31, 2024

A California road trip helped a Minneapolis design firm bring Lagunitas back to its roots

CEO and Chief Creative Officer Joe Cecere of Little & Company worked with the brewery to relaunch the West Coast brand, including its hallmark IPA.
November 21, 2024

When death planning, don’t forget to account for your digital life

Unless you make plans for your digital afterlife — from photographs to cryptocurrency — accessing your online assets once you’re gone can become a time-consuming, expensive and frustrating task for family and friends.
November 11, 2024

The self-proclaimed ‘Founding Mother of Minneapolis Advertising’ dishes blunt truths to industry

Sue Kruskopf might have sold her KC Truth agency to SixSpeed, but she’s still doling out hot takes via short videos posted online.
August 27, 2024

Minneapolis-based agency donates 50% of profits to use ‘business as a force of good’

After the pandemic forced creative firm Latitude to refocus, CEO Krista Carroll said it has donated $8.5 million to international and domestic causes.
December 31, 2024

A California road trip helped a Minneapolis design firm bring Lagunitas back to its roots

CEO and Chief Creative Officer Joe Cecere of Little & Company worked with the brewery to relaunch the West Coast brand, including its hallmark IPA.
November 21, 2024

When death planning, don’t forget to account for your digital life

Unless you make plans for your digital afterlife — from photographs to cryptocurrency — accessing your online assets once you’re gone can become a time-consuming, expensive and frustrating task for family and friends.
November 11, 2024

The self-proclaimed ‘Founding Mother of Minneapolis Advertising’ dishes blunt truths to industry

Sue Kruskopf might have sold her KC Truth agency to SixSpeed, but she’s still doling out hot takes via short videos posted online.
August 27, 2024
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