The word of the day when it comes to interior design in 2024 is “self-expression.” That’s why homebuilding company Taylor Morrison has compiled a list of design trends and interior aesthetics based on input from their design and architectural experts. The “Express Yourself: Home” movement has gained traction with millennial and Gen Z homeowners through social media hashtags and viral videos showing off personalized spaces.
These home decorating trends reflect a growing interest in matching the physical interior of a home with the personality and aesthetic preferences of the homeowner. That’s why when building your home, companies like Taylor Morrison’s selected designs can range from whimsical to Gothic to serene, with a specific mood or vision as the endgame for your home. Some of their top designs are making their way into homes nationwide.
Dopamine design
For DIY home decorators with a whimsical creative side, the dopamine style encourages self-expression and individuality through unconventional furniture groupings, bold colors and eclectic decor. The only rule with the dopamine approach is there are no rules: whole-house coordination is optional. This makes it easy to have a coherent vibe throughout your home, from the kids’ rooms to the funky living room.

Dark academia
Hearkening back to the days of dark and moody libraries and studies, the dark academia design aesthetic combines the ambiance of traditional academia with a Gothic influence. The hues and tones may be darker but still inviting for those seeking a quiet space for reading or listening to music, and they are especially great for an office or study. Dark academia also employs rich wood paneling, intricate plasterwork, and classic artwork to complete the theme. Add some grandiose bookcases, and the space will transform into the dark library of your dreams.

Quiet luxury
The quiet luxury design aesthetic closely resembles the recent quiet luxury trend in fashion. Understated elegance in the form of monochromatic and muted colors is the most noticeable feature of this theme. Rich fabrics add texture and refinement but are minimalist and neutral in tone. Accent pieces and creative lighting create a controlled amount of contrast but still contribute to a tranquil atmosphere throughout your home.
Coastal grandma
In contrast to the dark academia aesthetic, the coastal grandma design embraces a bright and energizing beachfront style, emphasizing surf and sand hues, such as seafoam green, pale blue, and sandy beige. The furnishings and accent pieces also reflect casual coastal living, employing natural wood, rattan, driftwood, and linen. Floral and botanical prints and installations provide contrast to this design and can add some additional pops of color to each room.
Southwestern style
The final interior design aesthetic on Taylor Morrison’s shortlist for 2024 is a Southwestern style. Designed to reflect the American West, furnishing is rustic or distressed, emphasizing natural materials. The color palette incorporates warm, earthy tones, and the theme is fully realized by adding desert-related decor and live succulents.
As younger generations near their home-buying years, we’re seeking new and creative ways to reach them and begin building brand affinity early on,” says Stephanie McCarty, Taylor Morrison’s chief marketing and communications officer. “Our home aesthetics showcase how to achieve an attainable version of these very stylized homes you’re seeing on social media using products and design services Taylor Morrison already offers.”