The offer seemed too good to be true.
In a news announcement in June, the University of Minnesota Extension said it had a research team willing to come to Minnesotans' homes, dig up the Japanese beetle larvae infesting their lawns and replant grass.
But, as happens often enough, by the time this news reached the media, it was too late. The researchers had also made their offer to Minnesota's top gardeners and more than 200 offered their plots for the research, far more than the researchers needed.
Turns out that Japanese beetles aren't just a scourge for homeowners who want nice lawns.
"This is a huge problem because the beetles eat grapes and elderberries, distort the fruit, cause them to rot and reduce the food for wildlife," said Vera Krischik, an entomologist at the U who is one of the leaders on the research. "So it really reduces food for wildlife, not just for people."
Their literally grubby research shows the importance of basic science and the years of work that often take place before a breakthrough creates a business opportunity. In this case, the prospect is an organic product for reducing the number of Japanese beetles, which have been considered invasive since they arrived in Minnesota in the late 1960s.
They started to become a big problem about 20 years ago, though their populations go up and down.
Over the past few years, I've noticed one way to loosen up a group of strangers in the Twin Cities is to complain about the damage your lawn has seen from grubs, the larva-stage beetles that chew grass roots. Every homeowner seems to have their tale of woe.