When Vikings left tackle Christian Darrisaw's diamond chain was first placed around the neck of Kirk Cousins during the team flight home from London, the 34-year-old quarterback didn't anticipate his evolution into "Big Kirko" or "Kirko Chains."
As far as Cousins was concerned, the post-victory celebration fell under an internal code. But these 7-1 Vikings, riding a six-game winning streak into Buffalo on Sunday, are having too much fun to keep it in-house.
"The rule was no social media on planes," Cousins said Wednesday at TCO Performance Center. "I guess it was in our best interest that it got out."
Through the viral videos of Cousins sporting many diamond and gold chains and, after last week's win in Washington against his former team, dancing shirtless, the world has seen the most prominent examples of a locker room that has come together under first-year head coach Kevin O'Connell and been galvanized by winning six straight one-score games.
"He been like that," running back Dalvin Cook said of Cousins. "Y'all just getting an opportunity to see what we've been doing. The true person off the field of Kirk slash 'Kirko.'"
Cousins hasn't always been shirtless wearing thousands of dollars in jewelry after wins, but that speaks to how loose the Vikings are feeling.
"Once it got out and the train gets on the tracks," Cousins said, "it's hard to stop it at that point, as you can see by me not wearing a shirt last week."
Players from edge rusher Za'Darius Smith to receiver Adam Thielen credit their winning ways, in part, to the positive environment established under O'Connell, a 37-year-old former NFL backup quarterback. Smith, the 30-year-old former Packers star, particularly appreciates how his voice is heard by O'Connell and defensive coaches.