Wild single-game tickets go on sale August 20 (way earlier than normal)

from press release:

MINNESOTA WILD REGULAR SEASON AND PRESEASON GAME TICKETS TO GO ON SALE SATURDAY, AUG. 20
XCEL ENERGY CENTER BOX OFFICE ON-SALE, PRESENTED BY KWIK TRIP, WILL BEGIN AT 9AM

The National Hockey League's (NHL) Minnesota Wild today announced single-game tickets for both the team's preseason and regular season home games will go on sale Saturday, Aug. 20 at 9:00 a.m. at the Xcel Energy Center Box Office (175 West Kellogg Boulevard). The Wild's ticket on-sale is Presented by Kwik Trip. Tickets will also go on sale on Saturday, Aug. 20 at 12 p.m. on the Wild web site (www.wild.com), and all Ticketmaster (www.ticketmaster.com) locations or by calling Ticketmaster at (800) 745-3000. 2011-12 Season Tickets including 10-game partial season ticket plans are now available for select Lower Level and Club Level seats.

With the earlier on-sale date than in past seasons, for the first time in team history, fans will be able to purchase single game tickets at the Wild booth located at "Fan Central" at the Minnesota State Fair.

The team also announced today the introduction of demand-based pricing, which dynamically adjusts the price of individual tickets based purely on demand, which can be affected by rivalries, day-of-week, and marquee teams or superstar players coming to Xcel Energy Center. Single-game ticket prices will be fixed at the regular prices listed below through September 30. Beginning October 1, all remaining seats will be subject to demand-based pricing. From August 20 through September 30, regular season single-game ticket prices for the 2011-12 season will range from $26 to $98, the same as last season (Facility fee and Ticketmaster charges not included).

"The new system will adjust pricing for single-game tickets up or down, based on demand," said John Maher, Vice President of Brand Marketing. "This system will reward fans who purchase their tickets early for the high-demand dates and opponents."

2011-12 MINNESOTA WILD SINGLE-GAME TICKET PRICING*
Club Level Regular
Sides $98
Ends $88
Lower Level
Sides $95
Double Attack Corners $85
Single Attack Corners $79
Double Attack Ends $77
Single Attack Ends $73
Upper Level
Sides $46
Ends $26

*Facility fee and Ticketmaster charges not included

The Wild will host Columbus on Friday, Sept. 23, St. Louis on Tuesday, Sept. 27 and Edmonton on Friday, Sept. 30 in preseason action. For more information on Minnesota Wild season tickets and single-game tickets please call (651) 222-WILD (9453) or visit www.wild.com.