LACONIA, N.H. — Dean Phillips has little time to persuade New Hampshire voters to dump President Joe Biden before the novelty of the Minnesota congressman's insurgent primary campaign fades. If it hasn't already.
Voters in this storied presidential proving ground have a way of humbling candidates, especially relative political unknowns who launch campaigns that nobody in particular is clamoring to see.
"I don't know what his values are. I don't know where his background is. I don't know anything about him yet," said Julie Hughes, a retired executive assistant, who chatted with Phillips at a restaurant in Concord.
The 54-year-old Phillips took his case to another part of New Hampshire on Saturday, the second day of his inaugural swing, determined to do the nearly politically impossible — beat an incumbent president in his own party.
"The fundamental issue is the simple fact that Joe Biden will lose the next election if the status quo remains in place," Phillips said in an interview. "And by the way, if it's not Donald Trump, he'll lose by even a bigger margin."
What's not clear is exactly how Phillips would do better. His brand of moderate, problem-solving politics and enthusiastic campaign style has served him well back in his suburban Minnesota district. In New Hampshire, where questioning powerful politicians has as much novelty as going to a Saturday matinee, Phillips is already alienating the kind of people he would normally need most.
"I just don't understand why he's running especially because I don't think it helps anyone," said Kathy Sullivan, a former Democratic National Committee member from New Hampshire who supports Biden.
Phillips is energetically launching himself into the state's presidential process, painting his moonshot run as personally invigorating. In the early going, his approach seems more scattered than strategic, putting whatever substance he's offering within an overarching call for change and speaking for the exhausted majority.