It will happen sometime this weekend. Walker Hayes — the "Fancy Like" singer of TikTok, country radio and TV commercial fame — plans to pull his tour bus, with his wife and six children on board, into an Applebee's parking lot.
He'll order the usual: Bourbon Street steak with an Oreo shake. And diners will probably recognize him and his daughter Lela from their mega-popular TikTok dance clip.
"We get recognized the most when we're together," said Hayes, who performs Saturday at the Palace Theatre in St. Paul, not far from one of the two dozen Applebee's restaurants in the Twin Cities.
A celebration of life's ordinary joys, "Fancy Like" has become one of those infectious and ubiquitous novelty country crossovers like Lil Nas X's "Old Town Road" and Billy Ray Cyrus' "Achy Breaky Heart."
Going to Applebee's has been a big deal for Hayes and his wife, Laney, ever since their dating days as 11th-graders in a suburb of Mobile, Ala.
"Yeah, we fancy like Applebee's on a date night," his song's chorus goes. "Got that Bourbon Street steak with the Oreo shake. Get some whipped cream on the top, too. Two straws, one check, girl I got you."
His team reached out to the restaurant chain after the TikTok video went viral in mid-June and the song became a digital hit. Sales at Applebee's started going up, and the company incorporated the chorus into a TV ad. It also brought back the Oreo shake, which was dropped from the menu during the pandemic.
"Applebee's was very generous," said Hayes, who's pictured with his daughter on placards at the restaurants. "A lot of the higher-ups in the company were very vocal with how that song collided with a downtime for them."