In the restaurant world, the concept often comes before the search for real estate. But for Craig and Brianne Hern, it was the other way around.
Brianne, who was born in St. Joseph, Minn., and graduated from the College of St. Benedict, had just retired from a career in education. The former middle school teacher, principal and administrator and her husband fell in love with a vacant lot on the edge of downtown that once held a car repair shop.
“We jumped at the opportunity because of the location right at the entrance of St. Joe,” Craig said. “We’ve always talked about wanting to do a business but we didn’t know what it was; we just wanted to do something to impact our community.”
They purchased the lot and put up a sign with a QR code, their version of a suggestion box, asking others to chime in with ideas on what they should do with the property. The couple received hundreds of responses and called everybody who left a phone number. Some keywords started to emerge: restaurant, food, coffee, drink, family, gather.
“The feedback we were getting was to create a community gathering space, and the food hall concept hits that mark,” Craig said.
And that’s how the House Food and Tap, featuring four restaurant concepts and a beer, wine and soda tap wall, was born. The food hall was launched last weekend with a soft opening, followed by the official grand opening this week.

When searching for restaurant tenants, the Herns first reached out to Josh Kaeter of Eminent Coffee Roasters, one of the survey respondents, to open a coffee counter. Next, they signed on chefs Mateo Mackbee and Erin Lucas, who run Krewe restaurant and Flour & Flower bakery/floral shop, respectively, in downtown St. Joseph after hearing they were looking for a space to spotlight their popular smashburgers. The Herns also asked Mackbee to play a larger role developing the food hall, and Lucas to feature her pastries.
“I think Mateo, being in the industry, he understood the power of being in a collaborative space, so we asked him to be our chef consultant. The layout, the flow, the front cooking area, the rear galley — he was pivotal to that,” Craig said. “Then with Erin, knowing we had the coffee part of it, we felt that her Flour and Flower providing the pastries was the perfect harmony.”