The Minnesota Whitecaps unveiled their logo on Tuesday.
New NWHL franchise Minnesota Whitecaps unveil logo
The team begins play in October at Tria Rink in St. Paul.
August 21, 2018 at 3:34PM
And there it is. Hypnotic, some might say.
The National Women's Hockey League franchise begins play on Oct. 6.
According to a news release, the new brand identity was created by M Style Marketing
"The whitecap wave element having the 'M' and 'W' in the graphic with the use of space for the waves resulted in a truly unique brand," said Rob Striar of M Style.
