Construction has started on a $28 million-plus resurrection of the Coliseum building, the largest reconstruction project along the Lake Street corridor after the 2020 riots.
The riots following the police murder of George Floyd devastated the commercial hub at 27th Avenue and E. Lake Street near where the 85,000-square-foot building stands. The area has slowly revived, with Cub and Target renovations and various other reconstruction.
But the ambitious projects like reimagining the Coliseum are key to the revitalization of the commercial corridor — especially as they bring local ownership into play.
The Coliseum is led by nonprofit developer-manager Redesign and three Black business owners who plan to transform the long-neglected building by 2024. The objective is affordable rents for 25 small businesses owned by people of color, including immigrants.
"We are thrilled to embark on this exciting community-ownership project and the ongoing revitalization of Lake Street," said Taylor Smrikárova, Coliseum project manager at Redesign. "Our vision is to create a dynamic space that centers on BIPOC ownership and builds community wealth."
Redesign in 2021 purchased the building from an absentee owner for $2 million. Partners include Tri-Construction and Watson-Forsberg, Sunrise Bank, U.S. Bancorp, New Markets Tax Credits, Mortenson, MinnPACE energy finance, Metropolitan Consortium of Community Developers and the McKnight Foundation. Grants of $1.75 million and $750,000 from Hennepin County and a state "Main Street" redevelopment matching grant also helped.

Returning properties to local ownership and supporting small businesses also is a goal of city management and community stakeholders along Lake Street, 38th Street and W. Broadway corridors that incurred an estimated $350 million in vandalism and arson damage in the riots.
"The building has a legacy of community support," said Janice Downing, owner of CommonSense Consulting, an investor and tenant in the building. "The Freeman's Department store was known for credit to Blacks, going way back. That building is for all. We're continuing the legacy with top-of-line, affordable office space and an event center.''