These shoes are made for ... recycling?
The REI store for outdoors enthusiasts is now accepting customers' funky old shoes as part of a test recycling program in partnership with Maplewood-based Wipers Recycling and the Recycling Association of Minnesota (RAM), officials recently announced.
Wipers Recycling will collect, grind and repackage the shoes into oil-absorbing spill kits for use in industrial settings, airports, rivers, lakes and parks.
The effort, called "Run in and Recycle," is part of a greater plan to boost Minnesota's recycling rates from 40 percent now to 50 percent by 2011, RAM organizers said.
Just a few weeks old, the program has proved so successful that REI officials expect to roll it out to 100 other stores, according to Barb Eytinge, who manages REI's Bloomington store. Right now, just three stores are testing the idea: Bloomington, Seattle and Denver.
"Our customers are excited about it," Eytinge said.
As of Friday, customers had chucked 1,500 pounds (320 cubic feet) of used shoes, boots and sneakers into REI's collection trunk at the front door in Bloomington. A fifth delivery run to Wipers is scheduled for next week.
"Because it's been so successful here, we are thinking of taking it out to our other Twin Cities locations in Roseville and Maple Grove, and we are trying to branch it out to the other locations" nationwide, REI outreach specialist Don Begalle said.