What the picture looks like
The rise in HDTV sales comes against the backdrop of the government-mandated conversion to all-digital broadcasting starting in February 2009. Here are a few questions and answers:
What's the big date? Feb. 17, 2009. After that, analog TV broadcasts will largely cease, and we'll go to digital only.
So will I need to have a digital set to watch TV? No. If you get your programming from a cable or satellite operator, you should be fine. And if you have an analog set and get your signals over the air, you can buy a converter box for your set.
How much for a converter box? They are expected to run about $50 to $70, and you'll be able to apply for a government coupon worth $40 toward the purchase price. There's a limit of two coupons per household, while supplies last.
How can I apply? Applications can be submitted beginning Jan. 1. You'll be able to apply online, by phone or by mail. For information, call 1-888-388-2009, or visit www.dtv.gov.
Is HDTV the only type of digital TV? No. Today's digital television includes different formats, including high-definition (HDTV) and some that provide less clarity. Any TV with a digital tuner will pull in digital signals, although they might not be displayed at maximum crispness.
Where can I go for more information? www.dtv.gov is a good starting point.
Source: FCC's www.dtv.gov website
about the writer
Target sponsored the event for 18 years, but the organization cut ties after the retailer scaled back its DEI efforts.