1950s
Matchbox cars: The name was more than a marketing gimmick. The cars originated in London, where toys brought to school had to be small enough to fit inside a box of matches.
Erector Sets: These construction sets were aimed squarely at boys. Even the ad tagline was sexist: "Hello boys! Make lots of toys." Girls played with them, anyway.
Davy Crockett hat: Fueled by the immensely popular Disneyland TV series and film, the coonskin cap was the style statement of the decade. Never mind that the real frontiersman never wore one.
Electric football: Long before there was John Madden Football, these vibrating tables filled the bill for gridiron fans. No one cared that the players ran amok the instant you flipped the switch.
1960s
Barbie: This doll has changed over the decades, but one thing remains constant: Barbie stirred up controversy then, and she still does.
Rat Fink: This demented rodent was created by a counterculture cartoonist who conceived it as a put-down of the oh-so wholesome Mickey Mouse.
Twister: Sears stores initially refused to carry this game because it was too risqué. It started innocently enough as a kids' shoe promotion created by St. Paul admen Charles Foley and Neil Rabens.
Tonka Toys: Minnesotans Avery Crounse, Lynn Baker and Alvin Tesch originally split their time between making garden tools and toys. They decided to give up the tools and focus on toys. Good call.